16 Hours. Maximum Engagement.

Stop posting. Start performing.

Learn how to strategically use AI to generate highly targeted, platform-specific content that the algorithm actually wants to push to your audience.

16h
Over 2 days
Strategy
Algorithm-led growth
ROI
Immediate content output
Why now

Video quality matters, but algorithm strategy matters more.

Many business owners and content creators spend hours perfecting a video, only for it to receive ten views. The problem isn't always the content; it's the lack of platform-specific strategy.

Generative AI allows you to bypass the technical bottleneck of video creation, giving you the time to focus on what actually drives views: the hook, the pacing, the hashtags, and the trends. This course bridges the gap between creating AI content and actually getting it seen.

Transform from a frustrated creator into a strategic content marketer who knows exactly how to trigger engagement.

What you actually take home

The Engagement Playbook — six moves that compound.

This is a hands-on workshop focused on real strategic outputs for your specific business or personal brand.

Strategy

Platform Deep Dive

Understand the specific algorithmic nuances of TikTok, Instagram Reels, YouTube Shorts, and LinkedIn. Map out exactly where your content belongs.

Audience

Audience Profiling

Use AI to generate deep audience personas, uncovering exactly what topics, pain points, and visual styles will trigger their attention.

Production

Platform-Tuned AI Video

Take your baseline AI video generation skills and optimise them for specific platform formats, pacing, and visual expectations.

Hook craft

The 3-Second Rule

Master the anatomy of a hook. Use AI to generate multiple visual and text hook variations to test what actually stops the scroll.

CTAs & engagement

Driving Real Action

Move beyond vanity metrics. Craft compelling calls-to-action that convert viewers into followers, subscribers, or buyers.

Trends & signals

Riding the Algorithm

Leverage AI to identify platform-specific trends and trending audio before they peak, giving your content an algorithmic boost.

From posting to performing. This course is the bridge between knowing how to make content and knowing how to make content that works.
What you came here with

The frustrations that bring people to this class.

For the Business Owner

Cafés, Boutiques, Online Shops

"My posts get zero traction." We teach you the anatomy of a hook and how to use AI to generate multiple hook variations to test what works.
"I don't know what's trending." Learn how to leverage AI to identify and capitalize on platform-specific trends before they fade.
"Social media takes too much time." Build a streamlined workflow that uses AI to ideate, script, and generate a week's worth of content in one sitting.

For the Marketer & Freelancer

Social Media Managers, Gig Workers

"Clients want too much video content." Multiply your output exponentially by using AI to generate high-quality assets rapidly.
"Every platform is different." Stop cross-posting the exact same video. Use AI to effortlessly adapt the format and pacing for TikTok vs. Reels.
"I'm running out of ideas." Use advanced AI prompting to break through creative block and generate fresh campaign concepts instantly.
How we walk you through it

Three acts. In this order, every time.

01
Act one

Strategy & Creation

The foundation — 16 hours of hands-on learning

16 hours over two days. This is not a lecture; it's a content strategy sprint.

  • Day one. Audience profiling and platform mapping. Understanding the algorithms. Using AI tools to structure your first batch of platform-specific videos.
  • Day two. Engagement optimization. Refining your videos with AI-generated hooks, trending audio, dynamic captions, and compelling calls-to-action.

From posting to performing. We don't just teach you the buttons to push; we teach you the psychology of why people stop scrolling and watch.

02
Act two

Objective

The why — measurable growth

Every learner finishes with:

  • A clear playbook. You will know exactly what types of videos to post, when to post them, and who they are for.
  • Optimised assets. Real, ready-to-post AI videos customised for your brand's growth goals.
  • The ability to iterate. The confidence to analyze engagement data and refine your AI prompts for even better results next time.

You leave with a system. A reliable, AI-powered system that consistently generates high-engagement content, moving beyond trial and error.

03
Act three

Pricing

The how — tailored and accessible

Course fees are highly structured. Whether you are an individual upskilling, or an SME sending your marketing team, we configure the package accordingly.

Many learners bundle this with the AI Video Creation course to build a complete end-to-end production and engagement pipeline.

The Enablers will assess your background and identify the clearest funding or subsidy pathways available.

Stop wasting ad spend on videos that don't convert. The ROI on learning organic engagement strategy is immediate and compounds over time.

Straight talk

Who this is for, and who it is not for.

This is for you if

You want to leverage social media for business growth but lack video strategy skills.
You are a social media manager looking to speed up your content workflow.
You want to understand why certain videos go viral and others flop.
You want to use AI strategically, not just as a novelty toy.

This is not for you if

You are looking for advanced traditional video editing techniques (e.g., color grading in Premiere).
You are not interested in social media marketing or engagement metrics.
A learner in their own words

"I was spending days making videos for my boutique, and they barely got 50 views. This course taught me that it wasn't the video quality, it was the format. Once I learned how to use AI to restructure my videos with hooks tailored for TikTok specifically, everything changed."

— Michelle K., E-commerce Founder Composite, illustrative — to be replaced with named case study post-launch

Algorithm-Focused Platform-Specific Strategy 16 Hours Hands-On Playbook Included Powered by Pixlr
If they push back

The things they're about to say — and the answers.

They say"Algorithms change every week. Won't this be outdated immediately?"
You sayWe teach fundamental principles of human attention (hooks, pacing, narrative) and how to use AI to execute them. While specific trends change, the psychology of why people watch does not.
They say"I don't have a large following. Will this still work?"
You sayYes. Platforms like TikTok and YouTube Shorts are discovery engines, meaning they push content to people who don't follow you. High-quality, engaging AI videos are the fastest way to build an audience from scratch.
The questions nobody asks until they ask

What buyers are really thinking, answered.

Click any to open.

Does this course cover video editing?+
This course focuses on strategy, hooks, and algorithm optimisation. For the foundational skills of producing the videos themselves, we highly recommend taking our AI Video Creation course first as a natural sequence.
Do I need a paid subscription to the AI tools?+
No. The course focuses on accessible tools, many of which have robust free tiers, so you can learn and apply the techniques without immediate overhead.
Will we cover B2B content (e.g., LinkedIn)?+
Yes! While we heavily cover consumer-facing platforms, the strategies for hooking attention and generating professional AI content apply perfectly to LinkedIn and B2B marketing.
The operational questions

Everything an organiser asks before confirming.

Duration
16 hours, across 2 days.
Format
In-person, heavily hands-on.
Cohort size
10 to 16 learners for optimal attention.
Equipment
Bring your smartphone, tablet, or laptop.
Next intake
Upcoming intakes — speak to The Enablers
Trainer
Assigned at cohort confirmation — bios provided
Live Intake dates and trainer assignment are pulled from the Pixlr Academy operations base. The Enablers update them centrally; this page reflects the latest.
Make it happen

Register interest, and we'll come back with a tailored plan.

Tell us a little about your team and the goals you want to hit on social media. One of The Enablers will respond within one working day with a clear breakdown of fees, format options and the next available intake.

From posting to performing. Prefer to talk first? Meet The Enablers

Tell us about your team

Required fields marked. The more we know, the sharper the proposal.

You came through . Your enquiry goes straight to them.

Your details go to the right Enabler. You'll hear back within one working day.

Got it

An Enabler has your details and will follow up within one working day with a tailored plan and the next available intake.